Entries by Consolidated Press

The Power of the (Printing) Press to Make Information Equitable, Timely, and Useful to Everyone

Government Agencies and Municipalities Rely on Print Municipalities and government agencies produce a lot of print publications, and for a good reason—they are responsible for educating citizens. By law, they need to make certain publications available to everyone, regardless of whether they have internet access.  Think voter’s pamphlets and, in Washington state, the ballots themselves. […]

Three powerful ways employees shape the Consolidated Press culture

Consolidated Press is growing, and we couldn’t be more excited to add additional like-minded employees on various shifts to our bustling print floor. We are building a solid growth strategy and a strong company culture, and we recognize our greatest assets—our employees. As we seek both experienced and entry-level employees ready to fast-forward their careers […]

Four ways publishers can capitalize on a reading resurgence in turbulent times

Heading into 2022, book publishers are riding a worldwide resurgence of interest in printed books and reading. At the same time, they are facing a shortage of paper and distribution networks that are crucial to putting those books in their readers’ hands. Many paper mills have pivoted to packaging, the manufacturing workforce is mid-shuffle, and […]

The Benefits of B2B Catalogs

If you are a manufacturer or wholesale business, you know getting your product into the right hands is vital to your sales. One way to get a buyer to notice your product is to put a catalog mailed directly in their hands. Like in the B2C space, B2B catalogs are tangible content pieces that have […]

Hitting the Road with the Right Travel Publication 

Ah, the allure of travel. Even though some restrictions are still in place, the pace of travel has definitely increased from last year. Consumer air travel in June 2021 reached its highest levels since 2020, at 83% of 2019 volume (564,583 flights compared to 679,802 flights). Although cruises were suspended in March of 2020, as the industry aggressively pursued safety protocols, 200 sailings took […]

Local Publications Center Community

The local magazines, brochures or maps are still a vital and booming communications resource for small cities, townships, neighborhoods, and villages. Produced by local experts, and mailed to residents, these local and regional publications are regarded as trustworthy and filled with relevant information.  Relevant Content for Readers  Community magazines, usually mailed to residents quarterly, provide […]

Magazines, Now is the Time to Shine

The print industry is here to stay, and at the same time, the industries that use print are changing. Magazines and periodicals are perfect examples of industries in demand, yet these media companies are also changing how they do business. Ad revenues are down; subscriptions are up (in some cases, 15% to 30%), and printers can serve these markets in creative and exciting ways.  Reread, Retain, Reward  Research shows over and […]