consolidated press

Magazines, Now is the Time to Shine

Magazines, Now is the Time to Shine

October 4, 2021

The print industry is here to stay, and at the same time, the industries that use print are changing. Magazines and periodicals are perfect examples of industries in demand, yet these media companies are also changing how they do business.

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Periodical Publishers Should Capitalize on Surprising Finishes and Formats

Periodical Publishers Should Capitalize on Surprising Finishes and Formats

September 27, 2021

The golden age of print is happening now. More formats are available than ever before, more enhanced printing and finishing options at a lower cost, and lightweight papers that convey gravity and

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Hitting the Books with Expert Printers

Hitting the Books with Expert Printers

September 22, 2021

While digital publishing trends may be the talk of the town in educational circles, the value of print pieces cannot be ignored. Whether you’re an educational institution looking to create and

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Paper Demand Creates A Need to Strategize

Paper Demand Creates A Need to Strategize

July 23, 2021

Paper and packaging manufacturing are feeling the squeeze as demand for printed goods continues to outpace the paper supply. It’s a sign that industries are recovering from the pandemic, but what does it mean

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Direct Mail is Worth a Thousand Words

Direct Mail is Worth a Thousand Words

July 19, 2021

According to a study of commercial printing trends, direct mail campaigns are on an upward swing. It’s expected that almost 72% of corporations will use direct mail, including catalogs, postcards, brochures, and

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Printed Books Trend Upward in Sales Post-Pandemic

Printed Books Trend Upward in Sales Post-Pandemic

June 22, 2021

Hot off the presses: as we head into the post-pandemic era, print book publishing is picking up where it left off — skyrocketing in sales and popularity. As print books

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Use These Best Practices for your Next Direct Mail Campaign

Use These Best Practices for your Next Direct Mail Campaign

June 14, 2021

(Spoiler alert: Hiring an expert in printing and mailing covers ALL the bases!) Not only is direct mail a great way to engage with your customers, but it also offers

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Embellished Direct Mail Discounts with USPS

Embellished Direct Mail Discounts with USPS

June 3, 2021

Take advantage of direct mail with CP’s specialty print capabilities Direct mail is an effective marketing strategy—year after year, the statistics tell the tale. A personal, targeted approach integrated with

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Catalogs are a Powerful Investment in the Marketing Mix

Catalogs are a Powerful Investment in the Marketing Mix

May 25, 2021

A great printer increases the return on that investment It’s fun to get mail, and studies show consumers simply love it. Yet for a business, communication needs to be purposeful and

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