Periodical Publishers Should Capitalize on Surprising Finishes and Formats
The golden age of print is happening now. More formats are available than ever before, more enhanced printing and finishing options at a lower cost, and lightweight papers that convey gravity and elegance while being economical to print and mail, especially for periodical publishers.
As magazines, periodicals and journals continue to compete for shelf space and strive to reach the top of the inbox, publishers should capitalize on the unique, hands-on experiences printers have to offer. Look for a color that’s outside the lines, eye-catching sizes and shapes, and highly touchable papers and finishes. The trick is to find a printer with these capabilities that also offers value, speed, competitive pricing, and unmatched quality.
Refining the look and feel of your publication will set it apart from and above the competition. Consider going outside the box with:
Consolidated Press offers more flexibility and economy, starting with picking your paper. CP’s process allows for lightweight paper options that most offset printers won’t touch because they can be hard to print on. Publications can be lighter and less expensive to mail, making a huge difference to a magazine on a regular schedule.
Set your periodical apart with color illustrations, maps, coupons, advertisements, reply cards, and much more. Be sure your readers open to the page you want them to.
Customized binding and finishing.
Choose from in-house perfect binding, saddle stitching, drilling, laminating, gluing, and more — whatever binding matches the personality of your publication and works for mailing to your customers.
Color that dazzles.
In publishing, a printer’s capabilities should show their true colors. In addition to striking and precise color matching, true to the last page, CP can do a fifth spot color, as well as spot varnish. CP can print “5 over 5” in one press run, translating to faster delivery, less waste, and excellent color consistency throughout the run.
Not all the pages are created the same, and they don’t all need to go on the same press. Consolidated Press offers the upgraded, in-house process of simultaneously printing the inside of a publication on one press and the cover on another. This optimized workflow offers efficiency for printing pages while opening unique opportunities to make each cover impactful and distinctive using handpicked stock and finishing options.
After your unique publication is printed and bound, CP can shrinkwrap, mail, distribute and warehouse. We are indeed the premier resource for periodical publishers. See more of our work.
Consolidated Press is one for the books. Call or click today to start our valuable partnership in printing.